Wednesday, September 9, 2020
Most Important Client Development Tip For Litigators
Developing the Next Generation of Rainmakers Most Important Client Development Tip for Litigators It might seem counter-intuitive, but the very best marketing activity you can do to attract clients is to teach them how to avoid the very litigation you would like for them to hire you to do. Why is this effective? I canĂ¢t begin to tell you how many programs I did for highway and bridge contractors on how they could avoid a particular problem. I will share one example with you. On any complicated project, contractors may have claims for additional compensation for changed work, differing site conditions or delays. Owners may have claims against the contractor if the work is not completed on time. Contractors frequently do not recognize a problem in time and do not comply with the contract requirements to succeed with their claim. I made presentations around the country to contractors on how to set up a contract administration system to anticipate problems before they occur and comply with the contract requirements when they do occur. To get the idea take a look at my Contract Administration Presentation for the Iowa AGC. So, what is the litigation topic you want to be hired to do? What have you written or presented on how to avoid it? I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.
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